ARODHANA
Arodhana, translated as a ‘secret place’, invites you on a journey of discovery through the array of our beauty, scent and wellness concepts. Arodhana needed an identity that could effortlessly stand apart from the category and provoke curiosity and desire for its truly personalized offering. We crafted a brand that exudes beauty, but is anchored in heritage and mystery.
BRAND STRATEGY | BRAND MESSAGING | VISUAL IDENTITY | PACKAGING
