CRAFT & COMMON
Refusing the "holier than thou" culture surrounding specialty coffee, Craft & Common differentiates itself with a full-service experience without pretentious coffee house vibes. PROP À GANDA collaborated with the founders to revise and rebuild a welcoming, inclusive and alive brand messaging and identity, and to create a refreshed online presence.
BRAND STRATEGY | BRAND MESSAGING | VISUAL IDENTITY | DIGITAL EXPERIENCE
