SCHEDULE A CONSULTATION

SCHEDULE A CONSULTATION

OUR HEADS ARE ROUND SO OUR THOUGHTS CAN CHANGE DIRECTION.

OUR HEADS ARE ROUND SO OUR THOUGHTS CAN CHANGE DIRECTION.

PROP À GANDA is a strategy-focused creative branding studio that turns

visionary startups into industry-disrupting brands.

PROP À GANDA is a strategy-focused creative branding studio that turns visionary startups into industry-disrupting brands.

  • AIRBNB

    PEPSICO

    MARTHA STEWART

    NOVO NORDISK

    RALPH LAUREN

    BOB HOTELS

    JETPACK

    ELIZABETH ARDEN

    BEEKMAN NEW YORK

    DECEMBER

    COMPANI

    4PLAY

    COPYCART

    XPANSE

    ACASA

    BEATRIXE

    PURA CASHMERE

    SUR LA TABLE

    DEVI KROELL

    TUCCINI

    DP DESIGN

    NEBIHE CIHAN STUDIO

    AIM

    ALBAN STREET VENTURES

    HEALR

    ATCO

    BIRDWATCH

    DO AMORE

    STONEHAVEN

    DMDC

    AMWAY

    GROW THERAPY

    LOSHEN & CREM

    SOUNDCURVES

    KRISTINA TUCKUTE

    JUST PLANT

    MONARCH LANDSCAPE COMPANIES

SCHEDULE A CONSULTATION

Your brand is not just a name, logo or a website—it's what people say about it when you're not in the room. It's the strategic fusion of your vision, voice, and look that doesn't just operates, but resonates. Hence, we don't just build brands. We engineer feelings that leave a mark.

Your brand is not just a name, logo or a website—it's what people say about it when you're not in the room. It's the strategic fusion of your vision, voice, and look that doesn't just operates, but resonates. Hence, we don't just build brands. We engineer feelings that leave a mark.

WORKS

WORKS

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  • VISUAL IDENTITY

    NAMING

    BRAND STRATEGY

    VERBAL IDENTITY

    PACKAGING

    EDITORIAL DESIGN

    APP DESIGN

    TRADEMARKING

    PHOTOGRAPHY

    WEB DESIGN

    COPYWRITING

We offer several game-changing programs to turn your business vision into tomorrow's brand powerhouse, from surgical brand positioning to full-scale market disruption.

We offer several game-changing programs to turn your business vision into tomorrow's brand powerhouse, from surgical brand positioning to full-scale market disruption.

PROGRAMS

PROGRAMS

Our strategy-only program that transforms your business idea into a rock-solid brand foundation. We crystallize your vision into a precisely positioned, cohesive strategy—creating an unbreakable core that's primed for execution.

CEMENT

Focus: Brand Strategy

Timeline: 10 days

Our strategic naming program that forges standout identities for new businesses. We craft powerful names and domains that cut through market noise, effectively communicating your USPs to stick in your audience's mind.

ACCENT

Focus: Naming

Timeline: 2 weeks

Deliverables: Positioning, Naming Brief, Territories, Approach & Construct, Competitors & Trends Audit, Market Research, Objectives & Criteria, Name Generation, Domain Solutions, Trademark Consulting, (Optional add-ons)

Our strategic naming program that forges standout identities for new businesses. We craft powerful names and domains that cut through market noise, effectively communicating your USPs to stick in your audience's mind.

ACCENT

Focus: Naming

Timeline: 2 weeks

Deliverables: Positioning, Naming Brief, Territories, Approach & Construct, Competitors & Trends Audit, Market Research, Objectives & Criteria, Name Generation, Domain Solutions, Trademark Consulting, (Optional add-ons)

Lightning-fast visual identity creation for startups on the move. We forge a compelling MVP brand look in under two weeks, giving early-stage ventures the visual firepower to make an immediate impact.

XPRESS

Focus: Visual Identity

Timeline: 2 weeks

Deliverables: Golden Circle, Positioning, Logo Design, Color Palette, Brand Typography, Visual Identity Guide, (Optional add-ons)

Lightning-fast visual identity creation for startups on the move. We forge a compelling MVP brand look in under two weeks, giving early-stage ventures the visual firepower to make an immediate impact.

XPRESS

Focus: Visual Identity

Timeline: 2 weeks

Deliverables: Golden Circle, Positioning, Logo Design, Color Palette, Brand Typography, Visual Identity Guide, (Optional add-ons)

Our executive-level program that transforms visionary ideas into ready-to-launch magnetic brands, building powerful verbal and visual identities onto an intelligent strategy.

PRESIDENT

Focus: Comprehensive Brand Identity

Timeline: 4 weeks

Deliverables: Golden Circle, Positioning, Values, Brand Archetype, Customer Personas, Mission & Vision, Brand Voice & Tone, Brand Language, Logo Design, Color Palette, Brand Typography, Brand Identity Guide, (Optional add-ons)

Our executive-level program that transforms visionary ideas into ready-to-launch magnetic brands, building powerful verbal and visual identities onto an intelligent strategy.

PRESIDENT

Focus: Comprehensive Brand Identity

Timeline: 4 weeks

Deliverables: Golden Circle, Positioning, Values, Brand Archetype, Customer Personas, Mission & Vision, Brand Voice & Tone, Brand Language, Logo Design, Color Palette, Brand Typography, Brand Identity Guide, (Optional add-ons)

Our strategic naming program that forges standout identities for new businesses. We craft powerful names and domains that cut through market noise, effectively communicating your USPs to stick in your audience's mind.

ACCENT

Focus: Naming

Timeline: 2 weeks

Lightning-fast visual identity creation for startups on the move. We forge a compelling MVP brand look in under two weeks, giving early-stage ventures the visual firepower to make an immediate impact.

XPRESS

Focus: Visual Identity

Timeline: 2 weeks

Our executive-level program that transforms visionary ideas into ready-to-launch magnetic brands, building powerful verbal and visual identities onto an intelligent strategy.

PRESIDENT

Focus: Comprehensive Brand Identity

Timeline: 4 weeks

Our strategy-only program that transforms your business idea into a rock-solid brand foundation. We crystallize your vision into a precisely positioned, cohesive strategy—creating an unbreakable core that's primed for execution.

CEMENT

Focus: Brand Strategy

Timeline: 10 days

Deliverables: Golden Circle, Positioning, Values, Brand Archetype, Customer Personas, Mission & Vision, Brand Architecture, Strategy Book, (Optional add-ons)

Our strategy-only program that transforms your business idea into a rock-solid brand foundation. We crystallize your vision into a precisely positioned, cohesive strategy—creating an unbreakable core that's primed for execution.

CEMENT

Focus: Brand Strategy

Timeline: 10 days

Deliverables: Golden Circle, Positioning, Values, Brand Archetype, Customer Personas, Mission & Vision, Brand Architecture, Strategy Book, (Optional add-ons)

Want a program tailored specifically for you?

LET’S TALK ABOUT IT

PROGRESSIVE METHOD

PROGRESSIVE METHOD

Our progressive brand building method is designed for transparency and results. We align vision, strategy, and execution to create powerful, market-defining brands. This iterative approach ensures that every element of your brand works in synergy, transforming your business plan into a cohesive narrative. The result is a magnetic brand that captivates your target audience and maximizes market impact. Our expertise in achieving this crucial alignment sets us apart, turning your investment into a brand ready to launch and leave its mark.

Our progressive brand building method is designed for transparency and results. We align vision, strategy, and execution to create powerful, market-defining brands. This iterative approach ensures that every element of your brand works in synergy, transforming your business plan into a cohesive narrative. The result is a magnetic brand that captivates your target audience and maximizes market impact. Our expertise in achieving this crucial alignment sets us apart, turning your investment into a brand ready to launch and leave its mark.

01 | Business excavation

We begin by digging deep into your business, unearthing the unique elements that will set your brand apart. Through collaborative sessions, we explore your challenges, opportunities, vision, and market landscape. This excavation process feeds directly into intensive strategy sessions where we architect your brand's core. We shape your positioning, define values, and craft a compelling narrative that crystallizes your brand's reason for being. This critical phase transforms raw insights into a robust strategic foundation, setting the stage for all future brand expressions.

Research

Brand Audit

Brand Workshop

Competitor Audit

Brand Positioning

02 | BRAND BUILDING

03 | Activation & Launch

01 | Business excavation

We begin by digging deep into your business, unearthing the unique elements that will set your brand apart. Through collaborative sessions, we explore your challenges, opportunities, vision, and market landscape. This excavation process feeds directly into intensive strategy sessions where we architect your brand's core. We shape your positioning, define values, and craft a compelling narrative that crystallizes your brand's reason for being. This critical phase transforms raw insights into a robust strategic foundation, setting the stage for all future brand expressions.

Research

Brand Audit

Brand Workshop

Competitor Audit

Brand Positioning

02 | BRAND BUILDING

03 | Activation & Launch

01 | Business excavation

We begin by digging deep into your business, unearthing the unique elements that will set your brand apart. Through collaborative sessions, we explore your challenges, opportunities, vision, and market landscape. This excavation process feeds directly into intensive strategy sessions where we architect your brand's core. We shape your positioning, define values, and craft a compelling narrative that crystallizes your brand's reason for being. This critical phase transforms raw insights into a robust strategic foundation, setting the stage for all future brand expressions.

Research

Brand Audit

Brand Workshop

Competitor Audit

Brand Positioning

02 | BRAND BUILDING

03 | Activation & Launch

  • LET’S GET STARTED

    BROOKLYN, NY

    CREATIVE BRANDING STUDIO

    LET’S DO THIS

Let’s work together

Let’s work together

We're excited to hear about your project and explore how we can bring your vision to life. Get in touch with us and let's start crafting something extraordinary together.



STUDIO

STUDIO

We are a creative branding studio based in Brooklyn, NY, with a global client portfolio spanning culture and commerce. Born during a global pandemic, we embrace a bold, brave, and gutsy approach to influence perceptions, employing techniques that increase recognizability and emotional resonance.

We collaborate with founders, CEOs, and executive teams to translate their visions into tangible products. Our engineered concepts propagate, reshape markets, and leave indelible impressions. Hands-on in every project, we curate specialized teams from our network of partners, ensuring the perfect blend of expertise for each unique engagement.

We are a creative branding studio based in Brooklyn, NY, with a global client portfolio spanning culture and commerce. Born during a global pandemic, we embrace a bold, brave, and gutsy approach to influence perceptions, employing techniques that increase recognizability and emotional resonance.

We collaborate with founders, CEOs, and executive teams to translate their visions into tangible products. Our engineered concepts propagate, reshape markets, and leave indelible impressions. Hands-on in every project, we curate specialized teams from our network of partners, ensuring the perfect blend of expertise for each unique engagement.

01

STRATEGY FIRST

Design without meaning is mere aesthetics. Hence, we put reason behind every decision. Strategy drives our process, ensuring meaningful, magnetic and timeless results.

01

STRATEGY FIRST

Design without meaning is mere aesthetics. Hence, we put reason behind every decision. Strategy drives our process, ensuring meaningful, magnetic and timeless results.

01

STRATEGY FIRST

Design without meaning is mere aesthetics. Hence, we put reason behind every decision. Strategy drives our process, ensuring meaningful, magnetic and timeless results.

02

RADICAL CANDOR & CONNECTIONS

We pour our heart and soul into every project. Our hands-on, collaborative process reflects our unwavering commitment to your brand's success.

02

RADICAL CANDOR & CONNECTIONS

We pour our heart and soul into every project. Our hands-on, collaborative process reflects our unwavering commitment to your brand's success.

02

RADICAL CANDOR & CONNECTIONS

We pour our heart and soul into every project. Our hands-on, collaborative process reflects our unwavering commitment to your brand's success.

03

BOLD DISTRUPTION

We create to stand out, not blend in. Our bold decisions and fearless ideas cut through the noise, ensuring your brand makes a lasting impression.

03

BOLD DISTRUPTION

We create to stand out, not blend in. Our bold decisions and fearless ideas cut through the noise, ensuring your brand makes a lasting impression.

03

BOLD DISTRUPTION

We create to stand out, not blend in. Our bold decisions and fearless ideas cut through the noise, ensuring your brand makes a lasting impression.

04

FOCUSED POWER

We believe in simplicity and focus. The core is where authenticity and impact thrive.

04

FOCUSED POWER

We believe in simplicity and focus. The core is where authenticity and impact thrive.

04

FOCUSED POWER

We believe in simplicity and focus. The core is where authenticity and impact thrive.

05

PERCEPTION ARCHITECTS

We view branding as the art and science of molding perceptions. Our strategic approach crafts and disseminates ideas that influence attitudes and shape markets.

05

PERCEPTION ARCHITECTS

We view branding as the art and science of molding perceptions. Our strategic approach crafts and disseminates ideas that influence attitudes and shape markets.

05

PERCEPTION ARCHITECTS

We view branding as the art and science of molding perceptions. Our strategic approach crafts and disseminates ideas that influence attitudes and shape markets.

06

PRINCIPLED PROPAGATION

We dedicate ourselves only to work aligning with our values because principled practices are the foundation of impactful creations.

06

PRINCIPLED PROPAGATION

We dedicate ourselves only to work aligning with our values because principled practices are the foundation of impactful creations.

06

PRINCIPLED PROPAGATION

We dedicate ourselves only to work aligning with our values because principled practices are the foundation of impactful creations.

Stay in the know about all things branding.

Stay in the know about all things branding.

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